The Sims Series Explores a Player’s Fantasy Life - New York Times

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On Wednesday Electronic Arts, the Sims’s publisher, plans to announce that the series has sold more than 100 million copies (including expansion packs) in 22 languages and 60 countries since its introduction in 2000.

All told, the franchise has generated about $4 billion in sales or an average of $500 million every year for the last eight years, placing the Sims in the rarefied financial company of other giants of popular culture like “American Idol,” “Star Wars” and “Harry Potter.”

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So how did a game in which the action is as mundane as scrubbing a toilet, having a kid or flirting with a neighbor come to captivate so broadly?

The Sims Series Explores a Player’s Fantasy Life - New York Times