EBay’s New Leader Moves Swiftly on a Revamping - New York Times

A timely reality check

In an effort to reinvigorate growth of the core eBay site, Mr. Donahoe said he would shift eBay’s emphasis from auctions to fixed priced listing, which could make the experience of buying on eBay more like the one customers have come to expect from sites like Amazon.com.

[...]

“Auctions will always be the core of the core of eBay, it’s what makes eBay unique,” Mr. Donahoe said in a joint interview with Ms. Whitman on Wednesday afternoon. But he noted that fixed priced sales now account for 40 percent of eBay’s marketplace revenue. “We are following our users. They like convenience so what we are simply doing is putting a more explicit focus on that.”

Meanwhile, Meg Whitman is off to campaign for Mitt Romney.

EBay’s New Leader Moves Swiftly on a Revamping - New York Times