See the post for links to more detailed reviews; it looks like a very timely and important book
Big Think’s breakdown: Businesspeople of all persuasions should read the first two chapters, and keep going if they have an interest. And they should have an interest — the book is clearly written and social business is a growing phenomenon (witness Google’s emerging Foundation, in the news last week for announcing its plans). Yunus is an economist and a CEO, and his vision comes out of his practical experience. That experience will be widely useful to companies that want to understand what it takes to create a social business, and what they might mean for markets (on one level, Yunus is showing how to tap gigantic groups of consumers).
Big Think » Summing up Muhammad Yunus, “Creating a World Without Poverty” on BNET
Hi Peter,
ReplyDeleteThanks for linking to my review. Yunus has made a good case for his premise. I'm surprised he's not getting more pick up here. Then again, people here are losing houses and money and perhaps feeling not so far from being poor.
Michael