When Did A Fake Blogger Become a Reliable Source?

Trouble ahead, one way or another, I suspect

There are not one, but two stories on Techmeme this morning broken by Fake Steve Jobs, a.k.a. Forbes' Daniel Lyons. Both were repeated on a number of blogs. Yes, we know who Fake Steve is now, and yes he's a credible reporter working for a respected publication, but bear in mind that these stories were reported with no sources and on the blog of a fictional character. Yet, they were taken at face value by a number of prominent bloggers.

When Did A Fake Blogger Become a Reliable Source?