Microsoft Business Builder helps ISVs build their business.

Business Builder helps ISVs build their business.: "Microsoft Business Builder is a series of complimentary courses and fee-based consulting to help you understand business management as well as you understand software development.
Business Builder offers three on-line courses specifically designed for ISVs: Business Strategy, Financial Forecasts and Business Plans. The accompanying course workbook should be used with the courses to put your business plan into action."

Via Jesse Ezell Blog